New NCPB List Exchange Policy
Thank you for supporting KTEH Public Television. Your generosity enables KTEH to deliver quality, community supported television programming to more than 1,215,000 viewers each week.
When KTEH combined its resources to create Northern California Public Broadcasting (NCPB) one of the promises we made was to create a public broadcasting service that would grow and serve Silicon Valley and the Monterey Bay area well into the future. As a result, we are integrating duplicative services, resulting in more resources for KTEH programs.
In early 2007 NCPB staff also met with hundreds of people from the community to solicit their opinions about creating a strong and sustainable broadcast service.
As a part of NCPB's review of how best to provide the community with the KTEH programming services the community has requested, NCPB recognized the need to grow KTEH's base of membership to increase support. To accomplish this goal, NCPB believes a change to the current policy relating to the use of KTEH membership information is needed to permit NCPB to periodically rent to or exchange KTEH member names with other organizations. These are generally non-profit educational, cultural and social service organizations in the communities we serve, but may be a for-profit organization if a benefit to members is involved. The membership information will never be sold, only rented or exchanged, and NCPB will adhere to strict protections and restrictions outlined in the full membership list policy which follows below.
Effective June 1, 2007, we will begin renting or exchanging names with other organizations. If you do not wish to have your name rented or exchanged, please let us know and we will exclude you from this activity. Simply call the KTEH Member Services Department at 408-795-5411 or e-mail member@kteh.org. You can also write to KTEH Member Services, 1585 Schallenberger Road, San Jose, CA 95131. We will update your account information to insure that you are excluded from list rentals or exchanges.
Thank you for your ongoing support of KTEH.
Membership List Policy
KQED.org and KTEH.org are services of Northern California Public Broadcasting, Inc. (NCPB). The following policy applies to each of these websites. KQED.org and KTEH.org are referred to throughout the policy as "the NCPB Website".
Membership is NCPB's single most important source of support, and NCPB's relationship with its members is the highest expression of our commitment to NCPB's mission of providing consistently high quality, non-commercial programming and services to the people of Northern California and beyond.
With due respect for our members' right of privacy, NCPB has established the following policy and practices for use of our membership list to ensure NCPB's active control in safeguarding against any unauthorized use.
Use of the Membership List by NCPB. NCPB regularly contacts its members to carry out NCPB's necessary and normal operations. These operations include mailings of such items as: membership publications, membership renewal notices, special requests for contributions, and information regarding member benefits. On a more occasional basis, NCPB also communicates with its members by phone or email to communicate with them regarding such matters as membership renewal and programming of special interest to their needs. All membership communications are conducted directly by NCPB or through an affiliated third party, such as a direct marketing firm, acting on behalf of NCPB.
Use of the List by Other Organizations. NCPB does not sell its membership list to other organizations. However, in order to assist in its membership and fundraising efforts, NCPB periodically rents and/or exchanges the names and addresses of its members and former members with other organizations, using a process which does not permit the other organization to review or retain a copy of the membership list. Rental and/or exchange of the list allows NCPB to expand its membership base by obtaining the names and addresses of other likely donors, and provides a valuable source of additional funding. The following rules apply to all rentals and exchanges of our list:
- Pre-approval. Each proposed use must be approved in advance in a writing signed by a designated NCPB senior manager. In addition, any proposed rental or exchange to a for-profit organization shall be in connection with a benefit to NCPB or its members and shall require the prior written approval of NCPB's Chief Executive Officer or Chief Operating Officer.
- One-time only basis. Each use will be on a one-time only basis using a process (such as employment of a third-party mailing house) which does not permit the organization to review or retain a copy of the membership list
- Mailing Information Only. Each use will consist of names and addresses only (no phone numbers or other contact information will be provided).
- NCPB will not sell, rent, transfer, provide or exchange its membership list with any political party, political committee, candidate for political office, or political lobbying organization.
- Each year, NCPB management will provide the Development Committee of the Board with a listing of all organizations that have used NCPB's membership list during the previous twelve months.
- Exclusion of Names from the List. NCPB members have the right not to have their names and addresses provided to other organizations. Members are given the opportunity to indicate this preference in making membership commitments by mail, phone or internet. They may change their preference at any time by contacting NCPB's Membership Department by phone at 408-795-5411 or by email at member@kteh.org to request this "no rental or exchange" designation. NCPB also periodically carries a notice in its membership publication and on its Website offering to withhold the member's mailing information upon request.
- Other Requests for the Membership List. There may be circumstances under which NCPB may be required by law or by judicial process to make membership list information available to others. It is the policy of NCPB to oppose delivery of the membership list, in whole or in part, to the fullest extent allowable by law. Accordingly, any request for NCPB's membership list made under Section 6330 of the California Non-Profit Corporation Code will be reviewed by the corporate officers of NCPB who will make a good faith determination as to whether the request is within the ambit of the law. In making this determination, the corporate officers will be entitled to rely upon advice of counsel. If it is determined that the request is not within the ambit of the law, the requestor will be so informed and the request denied. If, however, it is determined that the request is within the ambit of the law, the corporate officers shall present a reasonable alternative plan to delivery of the list, which alternative plan may include an offer of publication in NCPB's membership magazine at the requestor's expense, and the like. NCPB's corporate officers are authorized and directed to take all steps which the Board deems reasonably necessary to further assure the protection of the constitutional and legal rights of NCPB members, including without limitation the filing of a petition under Section 6332 of the California Non-Profit Corporation Law.